(ML)®
Local time:
/Cyberdrone
Full-Position
Cyberdrone
Timeline
1.5 years
Date
May 12, 2025
When drones told a love story to millions.
In 2023, Cyberdrone partnered with one of the world’s biggest tech YouTubers, Mrwhosetheboss (Arun Maini), to narrate his wedding day through a drone show. The project combined spectacle with strategy: it wasn’t just about flying a show, but about testing market entry opportunities in Turkey, India, and Dubai’s extravagant wedding sector.
/Project Goals/
The idea was simple: use a high-profile wedding to prove that drones could become part of the luxury wedding market. Flying commercially in Turkey was a milestone in itself, while India’s billion-dollar wedding industry and Dubai’s reputation for over-the-top proposals offered the perfect next steps. To sustain momentum, the team followed up with the “I Love You” campaign, targeting influencers, bloggers, and wedding agencies in Dubai.
/Results/
The wedding video reached 3.6 million views on YouTube, entering the Top 10 most-watched drone show videos ever. More importantly, it delivered real business outcomes: leads from wedding agencies, luxury planners, and high-net-worth clients. With Turkey added to the commercial map and early traction in India and Dubai, Cyberdrone validated weddings and proposals as a viable vertical — turning one love story into a blueprint for expansion.
Branding
Strategy
/More projects.
Project name
Description
